Following our introductory event in Ottawa, 76fanclubs was in Toronto recently to meet with some fine singer-songwriters, bands and even performance poets who were there to learn about what we have to offer musicians. We spent a couple of hours huddled up together at the fabulous 215 Centre for Social Innovation, on Spadina north of Queen. There our musical guests peppered us with questions about how 76fanclubs works, and how it can help them. They learned a lot from us, and we learned a lot from them
We learned that 76fanclubs can be different things to different people. At least a couple of our attendees saw it as an excellent method of selling subscriptions to upcoming CDs. Others saw it as a high-quality email management tool. Some saw it as a service exclusively for their most devoted fans. And still others thought that perhaps, as one silver-tongued songwriter put it, “76fanclubs isn’t Evian, it’s tap water.” In other words, rather than seeing 76fanclubs as a subsection of your economy, imagine it as your primary economy.
All in all it was a successful encounter, with a lot of expressions of support for 76fanclubs, and a lot of interest in trying it out. Now we just need more musicians to start using it. That’s how we’ll all really learn just what 76fanclubs does best.
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